The Bachelor’s program in Business Administration at the University of Europe for Applied Sciences (UE) is designed to equip students with the knowledge and skills needed to excel in a wide range of business careers. By combining theoretical foundations with practical learning experiences, students gain expertise in areas such as finance, marketing, entrepreneurship, and strategic management. The curriculum is tailored to meet the demands of today’s global economy, with an emphasis on innovation, leadership, and sustainable business practices. Graduates are well-prepared to step into competitive roles in multinational corporations, dynamic startups, or to pursue entrepreneurial ventures of their own.
