International Digital Business

The bachelor's degree program International Digital Business (B.Sc.) at the HWR Berlin is a full-time study program that invites students to explore digital industries and prepare for a professional career in a digital company. The program is primarily taught in English, with a small portion in German. It includes a semester abroad at one of the university's approximately 180 partner universities and an internship semester at an internationally active company.

Graduates have excellent entry-level opportunities with international companies and organizations, especially in digital industries, working in strategic and operative management, particularly in Organisational Design, IT, and Marketing. They are also qualified to pursue a range of Master's degrees.

The degree program is a Business Administration program with a focus on business information systems and specialization in digital industries. It follows a project-based didactic approach, applying scientific foundations to solve real business problems. Key qualification modules train transdisciplinary skills like project management, storytelling, and research methodology. Elective modules allow students to deepen their study interests, with options to learn languages like Spanish or Chinese or gain insights into the Arts and Humanities.

The program combines foundational competencies in business administration with specialized digital and methodological competencies and key qualifications. Course contents include:

• Specialized digital competencies: Fundamentals of Digitalisation, Digital Marketing, Digital Performance Management, Enterprise Gamification, Digital Law




• Methodological competencies: Digital Literacy I-IV, Mathematics for Business and Economics, Statistics, Statistics & Applications in Data Science




• Key qualifications: Entrepreneurial Projects I-III, Academic Writing & Managing Complexity, Storytelling for Business & Business and Data Ethics




• Foundational competencies: Fundamentals of Business Economics, Strategic Management, Human Resources and Organisation, Organisational Behaviour in International Companies, Principles of Financial Accounting, Principles of Corporate Finance, Fundamentals of Business Law

Admission requires academic qualifications meeting the general requirements for university admission, proof of German language skills, and proof of English language skills at CEFR B2 level. Applicants without a German qualification need to apply via uni-assist e.V. by 15 July for the winter semester.

There are no tuition fees, but a semester fee of approximately €300 per semester is required, which includes a local transport semester ticket. Funding may be available through BAföG.